Blogging Culture

How To Advertise Your Blog (and not be super annoying)

September 2, 2015


It’s the start of another month and therefore time for another blogging tips post!

Now that G&J turned 3 months old (!!!), I think I’ve picked up a few tips on how to advertise your blog.

Getting traffic to your blog is probably the second most important thing for a blog (I’d say the first is creating stellar content). Now-a-days, there are SO many ways to do this. Everyone has a different technique and different publicity channels but everyone is going for the same goal at the end of the day: maximising users and page views.

Firstly, let’s chat about tracking. You can gage how big/who your audience is through anything from comments to data collection sites. You’ve heard it a million times and you’re going to hear it again: use Google Analytics.

So now that you can track what’s what on your blog, we can start thinking about how we’re going to enter the bloggersphere. I came up with the following tips by thinking about how I’ve stumbled across some of my favourite blogs.

2015-08-01 09.48.46

+ Comment, comment, comment.

If you’ve been reading this blog for a while, you’ve probably heard me gush about how much the bloggersphere means to me. It feels like everyone is out there to support you, not compete with you; which I think is amazing. Comment away and leave a URL link on blogs you follow (big and small), blogs that comment on those blogs and any other commenting opportunities.

+ Friends are good.

I was really shy about this blog when I first started it. I was wondering what my friends would think about me talking into this little corner of the internet. And while I still can’t talk about the blog in a totally serious way (it’s often referred to as the “blerg”), some of my most popular posts were ones I shared on my personal Facebook. The feedback was amazing too.

+ Get Social.

Of course you knew this tip had to be on this list. There are SO many platforms to choose from: Twitter, Facebook, Pintrest, Instagram, Tumbr, Bloglovin’, Polyvore, Periscope… the list goes on. Even though I rushed to create a bunch of social media channels for this blog right away, I’d argue that starting slow and mastering them one by one is the way to go. Each audience is a little different and taking time to figure it out is definitely a good idea.

+ SEO.

I know you’re probably heard this one also scream from the high heavens. Search Engine Optimisation is pretty important and useful. It allows you to bring in new audiences to your content. Many people ask what is the best way to audit my site? To which I usually answer, use website that audits existing websites and then find a Whitehat SEO company to make changes to it for you. To be honest, I’m no SEO wizard but I do use the Yoast SEO plugin. It’s quite powerful and super simple. I’d definitely recommend checking it out. If you are unfamiliar to the world of SEO, Yoast is a good place to start off. However, TrustRadius can recommend more tools to streamline the process and rise your blog up the ranks even more!

+ Step Outside the Box.

So far all these tips have to do with advertisement coming directly from you. Let other people do the work sometimes! Take a look at if you like the sound of getting other people to help you improve your blog. There are collaborations, guest posts and networks; all that can help you on how to advertise your blog. This isn’t a proven technique but you can even hang up posters or stickers with your URL if that’s what you’re into.

Advertising your blog is definitely no small feat. There are so many things you can do that it can sometimes feel like it’s own full time job. I usually take an hour to just go through all the blog I religiously follow (I have them in bookmarked folders. Yes Chrome, I do want to open 17 tabs).

There are definitely a bunch of tip on how to advertise your blog but I hope these help a bit! Happy blogging!

What are your tips to get your URL out there? What other blogging tips would you like to see?

** header image from here

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  • missgetaway September 2, 2015 at 03:45

    Love those tipps. I also love to join Blogger Network groups on Facebook ans connect and chat with people there. So much fun & helps a lot with traffic 🙂

    Love, Kerstin

  • Dice Limbaga September 2, 2015 at 04:15

    congratulations on your 3rd month 🙂

    Dice, ’96 Wild Heart

  • sonia de macedo September 2, 2015 at 05:46

    These are some great tips, I have to admit I still struggle with making SEO a priority most days hahaha!


  • Tracy September 2, 2015 at 07:07

    Thanks for sharing these wonderful tips! Still lost in the jungle of SEO!

  • Romantiquely September 2, 2015 at 07:19

    Thank you so much for the tips and happy 3 months wheeee, that’s amazing! xxxxx

  • Introvertsnob September 2, 2015 at 07:44

    Great tips! I’m trying to get a hang of SEO but it’s still like unsolvable algebra to me, but in time we’ll all get there! xx

  • Used York City September 2, 2015 at 09:44

    Love the tips! And congrats on your blogoversary!;-)

  • Elyse September 2, 2015 at 10:47

    One thing I haaate about wordpress is that you can’t use Google analytics or any plugins unless you pay for it. Such a pain. That’s pretty much my only beef with wordpress.
    Great tips, definitely supporting other people is a must! I have some blogs that I regularly comment on and they have NEVER written a comment on mine. Ouch. I understand it can be a lot of work to check out everyone’s blog, but we’re a community 🙂
    That being said, you never fail to reciprocate. So thank you!

    • Pia S September 3, 2015 at 04:53

      Really? I’ve got Google Analytics hooked up to my blog. Maybe because I bought the hosting through GoDaddy? I’d say it definitely worth it (plugins are the besssst).
      And I know the comment-less feeling, esp when commenting on bigger blogs, I feel like my comment gets lost in the crowd. And thank you for always commenting too!!!

  • Beverley Cheng September 2, 2015 at 12:38

    Thansk for sharing your tips!! The one I find the most difficult is all the social media platforms – I am still trying to figure out how to utilize Pinterest to its greatest potential, plus twitter confuses the HECK out of me. I think my Instagram account is the most important for my website sometimes. and YES commenting is a must for sure. Opens up a huge amount of different websites that I had no idea existed.

    • Pia S September 3, 2015 at 04:54

      I totally agree. Instagram is my FAV but I don’t really get Pintrest (isn’t it like Tumblr??). Thanks for reading Beverley!!

  • Ela BellaWorld September 2, 2015 at 14:08

    Thanks for the post, there are some great tips! Also congratulations on your 3rd month 🙂 x

  • Colleen September 2, 2015 at 15:29

    These are great tips! And beyond just posting on Facebook, tell people you know and work with that you have a blog! You never know what kind of opportunities might come up from network with people.


    • Pia S September 3, 2015 at 04:54

      That’s so true. Thanks for reading Colleen!

  • Yvonne Kong September 3, 2015 at 04:06

    Great tips, and I should probably stop being so shy to talk about my blog among my friends. 😛


  • Alyssa Monique Bustillo September 3, 2015 at 10:08

    Lovely tips noted! <3
    That is why I comment comment and comment :))

    SCF// Styleccentric Fashion //

  • Heidi September 3, 2015 at 12:24

    Thanks for sharing your tips! I just started my blog so these tips are very helpful. I am still afraid on posting on FB though!

  • Lina Khalifa November 4, 2015 at 03:50

    Can’t thank you enough for these!! Great posts x

    Lina /